ESPN
Streaming · Commerce · Innovation · Management · Mentorship
ESPN has been embarking on a digital transformation across the streaming and commerce areas. I’ve had the pleasure of hiring, leading, and managing the team of designers creating the vision and execution of our new ESPN digital product offerings and the flagship experience mentioned in Disney’s earnings calls.
On our way to delivering our updated digital commerce and streaming product, we overhauled our commerce and account management experience across all platforms, added new navigation and ways to browse content, and included some ESPN brand moments to accentuate the preeminent sports destination for fans.